Mess Media

monitors, analyzes and corrects media reporting errors and bias concerning messengers and couriers.

Messenger Institute
 for Media Accuracy




Delivering Moo Shoo? Strap on a Helmet

First helmets now  New York may be looking at requiring safety vests for messengers. If helmets and safety vests are so beneficial then why not have all cyclists and pedestrians wear them? The number one cause of head injuries is cars. If the city was serious about safety they woould require drivers to wear helmets too.

"The helmet does nothing to prevent a collision." - Toronto Coroner's report  1999

Delivering Moo Shoo? Strap on a Helmet

By Sewell Chan

New York Times, June 19, 2007

A law requiring bicycle-riding delivery workers to wear helmets while on their rounds takes effect on July 26, but it is far from clear whether thousands of affected businesses know about the new rules. Mayor Michael R. Bloomberg signed the law on March 28; the proposal had strong support from representatives of bike-messenger and food-delivery businesses.

The law requires businesses to supply their bicycle-riding delivery workers with helmets. It also mandates that commercial bike riders wear the helmets while cycling on the job.

To draw attention to the law, the city announced today that it would give away its shiny new red official bicycle helmets to restaurant workers, while supplies last. (On Saturday, the city gave away the first 1,000 of 5,000 free helmets in an event in Central Park. The helmets, worth $50,000, were donated by the Target Corporation.)

The transportation commissioner, Janette Sadik-Khan, joined David J. Louie, chairman of the Chinese Chamber of Commerce, for the noon announcement, at the Chinese Consolidated Benevolent Association on Mott Street.

A 2006 city study of fatal bike accidents in New York City found that most deaths occurred from head injuries; 97 percent of them involved bicyclists who were not wearing helmets.

The new law will also require that employers provide each of their bicycle delivery workers with a helmet that meets city safety standards and a bike equipped with a lamp, bell, brakes, reflectors and other safety devices required under the state’s Vehicle and Traffic Law.

A separate law will require that employers of bike delivery workers post signs that detail bicycle safety procedures, operator responsibilities and employer responsibilities.

The city’s Department of Health and Mental Hygiene has begun an experimental program to provide delivery workers with reflective vests that increase cyclists’ visibility and allow for easy display of identifying information. Under city law, commercial cyclists must display a sign indicating their employer’s name and a personal, three-digit identification number.




Send comments or suggestions, to:



Bike messenger emergency fund