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Toronto’s Nadir Olivet awarded the 2010 Markus Cook Award

Toronto’s Nadir Olivet awarded the 2010 Markus Cook Award for service to the international messenger community

Toronto, Canada – November 16, 2010

The International Federation of Bike Messenger Associations (IFBMA) is pleased to announce that Toronto’s Nadir Olivet has been awarded the 2010 “Markus Cook Memorial Award” (MCA) for Services to the International Messenger Community. The IFBMA has awarded the Markus Cook Award (MCA) since 1998 to the person who has inspired and empowered the wider messenger community, and who put all messengers before themselves.


Nadir Olivet

Nadir received a surprise presentation of the award on November 16, 2010 at Toby’s Famous Eatery. Nadir Olivet is the fourth Toronto messenger to win the award in its thirteen year history.


Nadir has been throwing races, raising money and inspiring messengers for more than ten years.  He is a limitless visionary. He dreams big and he brings those dreams to reality. He has organized the Global Warming Alleycat simultaneously in cities such as Mexico City, Berlin, San Francisco, New York and Toronto. His “Look Ma No Brakes” alleycat brought the largest cash prize to messenger racing. And his Grand Premio of Guatemala introduced messengers to the possibility of competing in every part of the world while contributing to the local community.


For years Nadir has opened his house, his wallet and his mind for the benefit of others the world over. As the owner of La Carrera Cycles in Toronto, he has sponsored and helped messengers make the adjustment from alleycat racing to professional racing including the Olympic Games.


Nadir is the most nominated person for the Markus Cook Award, receiving a nomination virtually every year with his nominations coming from all over the world. However 2010 is the most appropriate year for Nadir to receive this award. This year he kept a promise to the people of Guatemala and brought the Cycle Messenger World Championships (CMWC) to the town of Panajachel.


Tropical Storm Hermine brought heavy rains, mud slides and closed roads to Panajachel. Nadir brought bike messengers, inspiration and determination. He led messengers to collect and distribute a large quantity of supplies to benefit the victims of the tropical storm. When the figure-eight track and the polo court were washed out his crew rebuilt them in record time ensuring the Championships’ success. CMWC Panajachel reinvented the CMWC bringing immense pride to the international messenger community. Nadir integrated the Championships with the local community, changing the lives of both the locals and the messengers. Panajachel responded to the efforts by opening their arms to the international messengers and presenting Nadir with the key to the city.


The 2010 CMWC was an incredible accomplishment truly deserving of this award but Nadir earned it long before 2010. The international messenger community is pleased to present Nadir with this award but we are much more pleased to have him as a role model and inspiration to the world.


More on the Markus Cook Award

2010 Nominations: Papillon nominated for Marcus Cook Award


More on the CMWC 2010 in Guatemala:

The show goes on: Guatemalan landslides challenge Cycle Messenger World Championships organizers

Landslides and bike messengers